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Here's a list of old episodes in date order! There have been some great conversations so feel free to binge them all!
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Episode 47 - Growth Marketing & Reshaping the World of eCommerce (with Nichole DeMeré, CMO @ Reeview)
Growth Marketing
Influencers
Product Marketing
SaaS
Startups
Episode 47: Growth Marketing & Reshaping the World of eCommerce
Nichole DeMeré, CMO @ Reeview
7 Apr 2021
About the Episode
An interview with Nichole DeMeré. Nichole is CMO at Reeview, a new eCommerce video review platform, as well as Taggg, a calendar scheduling solution. Nichole is a passionate growth marketer, consultant, community builder and mentor.
We talk about a lot, including:
- The story behind Reeview, how they're looking to revolutionise eCommerce, and some of the early traction they're getting
- Why Nichole prefers working with early stage start ups and getting in on the ground floor, and thriving in chaos
- The difference between growth hacking techniques & general marketing, and which strategies & tactics to use
- How businesses seeking growth need to get ready to experiment and test their most important hypotheses
- The importance of having both qualitative and quantitative data, and their preference for having conversations with people
- Why it's important to focus your growth strategy and not try to hit too many channels at once
- Whether Nichole is up with all the new trends in tech or their own worst nightmare when it comes to marketing
- The importance of mentorship and paying it forward and their advice for the next generation of SaaS marketers
- How someone starts out in a one horse town and takes over the world of B2B Marketing
More about Reeview
You can find out about Reeview on Reeview's website or Reeview @ Product Hunt.
Contact Nichole
You can find Nichole everywhere. A few places included Product Hunt, LinkedIn, Twitter or their own website nicholeelizabethdemere.com.
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